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NBA Players to Compete in Fashion Show All-Star Weekend

It looks like the NBA will be bringing its own fashion week to NYC this weekend. NBA’s first fashion show is set to take place over All-Star Weekend, and it’s being produced by LeBron James’ Springhill...

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Modell’s Sporting Goods Goes All Out For NBA All-Star Weekend

From player appearances to Under Armour’s Stephen Curry sneaker release, New York native Modell’s Sporting Goods has a full-court press in store for  the city’s NBA All-Star Weekend. “[We want to]...

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Adidas Reveals 2016 NBA All-Star Game Uniforms

Adidas, makers of Kanye West’s line of Yeezy sneakers, unveiled the on-court uniforms for the NBA’s 2016 All-Star Game. The game, which will feature the league’s best players, takes place Feb. 14 in...

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Adidas To Release D Lillard 2 Aurora Borealis For NBA All-Star Weekend

Adidas has just unveiled the D Lillard 2 edition of the Aurora Borealis collection to celebrate the NBA All-Star Weekend in Toronto Feb. 12-14. The collection is inspired by Toronto city life and the...

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Nike Air Foamposite One Northern Lights Photos Reportedly Leaked

Nike is once again giving its popular Foamposite sneakers a fresh treatment. Photos have leaked online that reportedly show the upcoming Northern Lights colorway that is to be released around NBA...

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NBA All Star Lineup Announced

In a special broadcast tonight on TNT, the NBA announced the players who will compete next month in Toronto as part of the always-exciting All Star Weekend. After battling back and forth in voting,...

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Adidas Tubular X And Superstar Get Glow-In-The-Dark Treatment

Adidas keeps rolling out more releases for NBA All-Star Weekend in Toronto, from Feb. 12-14. Next up is the Adidas Originals Primeknit Glow-in-the-Dark Pack, which includes the Tubular X and the...

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Adidas Unveils Aurora Borealis Triple White Collection

With the NBA All-Star Weekend just a week away, Adidas is continuing its Northern Lights-inspired releases. On Thursday, the brand unveiled its Aurora Borealis Triple White collection. At first glance,...

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Nike Announces Fan Experiences For NBA All-Star Weekend In Toronto

Sneaker lovers headed to Toronto for NBA All-Star Weekend can expect a series of cool customer experiences from Nike and Jordan Brand. On Monday, Nike announced its plans as fans descend upon the...

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Under Armour Curry Two Low ‘Energy’ Drops Saturday

Stephen Curry is not only playing in the NBA All-Star Game; he’s also participating in the Foot Locker Three-Point Contest. When the guard steps on the court for the contest on Saturday, he will be...

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Will Stephen Curry Repeat As NBA Three-Point Contest Champ?

While the NBA Slam Dunk Contest has lost some steam in recent years, with the game’s biggest stars sitting on the sidelines to watch while lesser-known ballers take center stage, the NBA Three-Point...

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Kevin Hart’s Sneaker Style: 11 Nike-Wearing Moments [PHOTOS]

It’s hard to pigeonhole Kevin Hart professionally; the celebrity has made a name for himself in standup, on the small screen and also starring in major movies. But one label that Hart rightfully owns...

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NBA All-Star Weekend: Skills Challenge, Three-Point & Slam Dunk Kicks [PHOTOS]

The NBA All-Star Weekend tipped-off in extraordinary fashion, with a Skills Challenge featuring some of the game’s brightest young stars, a Three-Point Contest that came down to the wire, and the most...

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Is Jordan Brand Already Making Air Jordans for Next Year’s NBA All-Star Game?

It’s been more than a decade since Michael Jordan last hit the hardwood as an NBA All-Star, but his namesake brand is still churning out special-edition sneakers for the annual game involving...

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Dwyane Wade and Gabrielle Union Are Opening a Pop-Up Shop on NBA All-Star...

Dwyane Wade and Gabrielle Union are bringing their cool personal style to NBA All-Star Weekend in New Orleans. The NBA basketball star and the actress are launching “D&G: A His and Hers Pop-Up...

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These Classic Air Jordans Were Dipped in Gold for NBA All-Star Weekend

All-gold Air Jordans for NBA All-Star Weekend: That’s one of many special projects Jordan Brand has created for this weekend’s festivities in New Orleans. The brand’s pop-up event at 221 Chartres St....

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Isaiah Thomas Will Wear These Nikes During the NBA All-Star Skills Challenge

Isaiah Thomas wasn’t expected to be a great player in the NBA. But the 5-foot-9 guard for the Boston Celtics has defied doubt and developed into one of the league’s best talents, earning him his second...

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Shop the Best Sneakers Worn on NBA All-Star Saturday Night

Whether it was Los Angeles Clippers big man DeAndre Jordan flying over DJ Khaled or New York Knicks international sensation Kristaps Porzingis doing his thing in the Taco Bell Skills Challenge,...

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Look Back: The Best NBA All-Star Game Sneakers of All Time

NBA All-Star Saturday Night had its share of exciting action, but the main attraction takes place tonight when the All-Star Game tips off at 8 p.m. ET from the Smoothie King Center in New Orleans....

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Shop the 2017 NBA All-Star Game’s Best Sneakers

Although it wasn’t the most competitive contest, Sunday’s NBA All-Star Game was nothing short of a spectacle. With defense on the back burner, the Eastern and Western Conference’s best ballers were...

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